Hitting a Chord with Younger Generation to Impart the Importance of Sustainability

Spin Master Corp, a leading global children’s entertainment company, has officially announced the launch of its new Kinetic Sand Project Planet collection, which is designed to engage kids in an open-ended sensory play, as well as educate them on the importance of sustainability and protecting our eco-systems. According to certain reports, the Kinetic Sand Project Planet playsets are made with 100% Ocean-Bound Recycled plastics, defined as plastic waste that is at risk of ending up in the ocean. More on the same would reveal how every single of these playsets is ocean themed, inviting kids to explore coral reefs and their vibrant underwater ecosystems, the amazing lives of sea turtles, and the importance of the oceans that cover more than 70% of the earth’s surface. To further expand upon the educational bit, Spin Master has also collaborated with Nature Conservancy’s Nature Lab, Project Planet. Here, the idea is to teach kids about the important science behind protecting our planet, something the partners will achieve by equipping each playset with an educational fact card, something made available alongside a link to more resources on the Project Planet website including videos and activity sheets. Not just that, as a part of their partnership, Spin Master has also pledged to contribute a sum of $100,000 US to The Nature Conservancy, supporting their mission to conserve the lands and waters.

Having referred to the initial bits and bobs, we now must dig a little deeper into Spin Master’s all-new Kinetic Sand Project Planet Collection. For instance, the collection delivers at your disposal a Turtle Beach Playset. This playset effectively allows you to experience the lifecycle of a turtle, while simultaneously enabling you to build a habitat with 14oz of blue and brown Kinetic Sand. You see, consumers, and more importantly, their kids can come expecting to explore the very start of a sea turtle’s life as it hatches and makes its way to the sea. The kit of Turtle Beach Playset will include a mother turtle figure that also acts as an egg mold, three baby turtle figures, and two tools. At launch, the product in question is going to be available at both Amazon and across Target retail stores. As for the price, the stated playset can be bought for no more than $14.99.

Moving on to the other major component highlighting Spin Master’s new collection, it happens to be a Deep Sea Playset, which brings forth the setup for you to explore the depths of ocean. It does that by letting you dive into 24oz of white, teal and blue Kinetic Sand, scooping with the seashell, revealing the hidden characters in each layer. Deep Sea Playset’s kit, on its part, is likely to include mold and scoop with the stingray figure, slice sand, mold, a baby dolphin figure with the mother dolphin, and grate sand with the whale shark figure mimicking underwater patterns. Owing to all these offerings, kids can learn about ocean biodiversity with the fact card. Once done playing, you can also snap the container’s lid closed for convenient storage. Like its Turtle-themed counterpart, this playset can also be purchased from Amazon and Target, with its price being $19.99.

Making the whole effort even more important is, of course, Spin Master’s stature as an industry-leader in its space. At present, the company has distribution operations running in more than 100 different countries, places where it best known for award-winning brands like PAW Patrol®, Hatchimals®, Bakugan®, Kinetic Sand®, Air Hogs®, Melissa & Doug®, Rubik’s® Cube, and GUND®. Apart from that, Spin Master has become hugely popular for creating compelling multiplatform content through its in-house studio, and through partnerships with outside creators, In case that wasn’t enough, then we must mention how it also has an established presence in digital games, anchored by the Toca Boca® and Sago Mini® brands, offering open-ended and creative game and educational play in digital environments.

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